Just days before the 2010 World Cup kicks off, unused postage stamp designs from the 1970 World Cup have been uncovered by archivists at the BPMA. The designs, by one of the UK’s most prolific stamp designers, David Gentleman, were commissioned in the event that England should have a successive World Cup victory following its win in 1966.
It’s thought that David Gentleman was briefed to prepare the 1970 designs after the more hasty production of the celebratory stamp for the World Cup four years previously. Although the Royal Mail had produced a hugely popular set of stamps to mark England’s hosting of the World Cup in 1966, when the national team won there was only time to modify the existing stamp with the words ‘ENGLAND WINNERS’ to celebrate the triumph.
Royal Mail was obviously determined to be more prepared in 1970, which is why it commissioned designer David Gentleman, although sadly England didn’t experience the same victory in 1970 and that the stamp designs were filed away and forgotten.
The BPMA holds all the original artwork for both the 1966 stamps and the unseen 1970 stamp designs. Those who would like to see the stamps and the designs may visit The British Postal Museum & Archive, but please see our website for details on viewing philatelic material beforehand.