Post Early at Christmas

In the lead-up to Christmas we are sharing with you 12 Posters of Christmas, a dozen classic postal posters from the Royal Mail Archive. Today’s is…

Poster advertising final posting dates for the festive period; featuring a Christmas tree and a candle, designed by Hans Arnold Rothholz, 1951. (POST 110/1276)

Poster advertising final posting dates for the festive period; featuring a Christmas tree and a candle, designed by Hans Arnold Rothholz, 1951. (POST 110/1276)

From the 1930s until the 1960s the Post Office ran its annual “Post early” campaign, encouraging people to send their letters and parcels as early as possible to avoid a rush in the week leading up to Christmas. We have previously blogged about this campaign and how it became a victim of its own success. A Post Office Regional Director’s Conference paper of 1966 (RD (66) 2, POST 73/122) concluded that the campaign had proved to be “somewhat of an embarrassment since it produces a large volume of traffic before we are ready for it”.

The above poster from 1951 shows the last posting dates as 19 and 20 December, Royal Mail’s recommending posting dates for 2012 can be found on their website. If you are sending a Christmas card or parcel to Canada, Eastern Europe or the United States today is the last day – do not delay!

You can purchase a selection of “Post early” Christmas greeting cards from our online shop. For delivery within the UK please place your order by 18 December.

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